Madvertising

We worked with Adobe, the creators of a new suite of marketing technology tools, and Mashable to profile four global companies with epic marketing histories: Taco Bell, Gap, Heineken and 3M. Each video features interviews with C-level executives about how their approaches to marketing have evolved from the Mad Men era to today’s digital-led world. The result is an engrossing, thought-provoking, evergreen series that achieved the sponsor’s goals.